Robby Hunke is the voice of the new TV spot for Allgäuer Latschenkiefer, bringing exactly the energy the brand deserves. With his distinctive, emotional voice, he gives the campaign the recognition value that makes the difference in brand building.
But it didn't stop there: together with Allgäuer Latschenkiefer, we extended the campaign across media. On Robby's own social media channels, the spot was additionally amplified through an Instagram Reel, a feed post and a Story — for maximum reach within the target audience.
The result: a coherent 360° presence that combines TV reach with social engagement — developed and implemented by zwoelfstein.